Opti-Luxx Welcomes Sales & Marketing Manager Sarah Subdon to Leadership Team

January 9, 2023 — Opti-Luxx welcomes our newest management team member, Sarah Subdon, who will head up the sales team and manage marketing for the entire Opti-Luxx product line.

Sarah has spent the majority of her life in West Michigan, where she graduated from Hope College with a degree in Communication. She worked as a sports broadcaster and a sideline reporter out of college before she transitioned into Sales/Business Management roles. She has spent the majority of her career working as a Business Development Director and a Manager in the food service management industry where she was responsible for  growing new territories while also providing her teams the tools and resources needed to succeed in their new roles and partnerships. Sarah has also spent some of her career as a Regional Technical Sales Manager working with OEM’s in the building service industry.

“Sarah brings a wide range of experience to Opti-Luxx, and a much-needed, fresh perspective to our sales and marketing. This will be instrumental in taking Opti-Luxx to new levels in the industry,” says Frank Li, General Manager. “We are thrilled to have Sarah on board and look forward to her contributions.”

One of Sarah’s top priorities is to bolster the position of Opti-Luxx as a trusted partner in the marketplace, as well as to ensure that Opti-Luxx products are top-of-mind with customers.

“I’m really excited to be starting this new position and cannot wait to help grow this already successful company even more,” said Subdon. “There are a number of competing products in the LED lighting market right now, and I look forward to ensuring that Opti-Luxx products are viewed as the highest-quality and best-designed in the industry.”

Sarah will be based out of the Opti-Luxx corporate headquarters in Hudsonville, Michigan.



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