Opti-Luxx Welcomes Mike Bell to Leadership Team

Opti-Luxx is welcoming new team member, Mike Bell, Business Development Manager for Amber Products. Mike brings 20 years of experience in sales and business development and is eager to help guide innovation for the product line and continue streamlining the Opti-Luxx customer experience.

“Mike will be responsible for the launch of our new line of amber beacons and lightbars,” says Bill Wakefield, Director of Sales and Marketing. “He will coordinate all product strategy, marketing and sales activities associated with the product line and we’re excited to have him on board.”

The addition of Bell and the new amber lineup of LED lighting solutions adds efficiency and depth to the already expansive array of lighting solutions available at Opti-Luxx.

“I’m excited to use my experience to help expand the industry-leading legacy of LED lighting innovation and first-rate customer service that Opti-Luxx has become known for,” says Bell. “While there’s always a learning curve with any new role, I’m already ‘sleeves-up’ and meeting customers; finding out more about their needs and helping to deliver the best solutions for those needs.”

Mike will be based out of the Opti-Luxx corporate headquarters in Hudsonville, Michigan.


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